SALES & MARKETING EVENT 2023 - 14, 15 & 16 June 2023 - OSTEND

From Wednesday 14 June to Friday 16 June, the sales & marketing people of the 28 Pollet Water Group companies will gather for a joint Sales & Marketing event in Ostend. The aim is to share experiences, discover new products and get triggered. We have put together an interesting program with a variation of trainings, presentations and interactions. A joint sales & marketing seminar is also the perfect opportunity to get to know one another and network among PWG-people, partners and suppliers. ​Discover the agenda below and register before 30/03/23. 

Register here

TIMETABLE

Wednesday
14.06.23

17:00 Arrival Upstairs Hotel Ostend
​17:30-18:30 Introduction, briefing, goals of the meeting​ ​
19:00 ​Dinner in Ostend

Optional: 8:30 - 16:00: 
PWG Academy (Upstairs Hotel Ostend) 

Thursday
15.06.23

08:00 Arrival Diaz Arena
08:15 Introduction
08:30 Product training
11:10 Break
11:30 Marketing sessions
12:30 Lunch
13:30 General session 
14:45 Sales experiences & Sales Intelligence
16:45 External speaker
18:00 Hotel
19:00 Dinner & special activity 

FRIDAY
16.06.23

08:00 Arrival Diaz Arena
08:15 Introduction
08:30 Mini-exhibition, pitches & supplier presentations
12:30 Lunch

​Optional: 14:00 - 15:00 
​Visit Hydraloop set-up Imperial Hotel Ostend

register here

PROGRAM THURSDAY 14 June & FRIDAY 15 June

Subject to change. The final program can be found here by 30/04 at the latest. Participants will receive an email invitation in the first week of May to select sessions to put together their personal program.​

Product Sales Training  - Thursday morning
Pick 4 out of 11

• DOMESTIC
  • ​Jane & Eva
    New generation softeners 
  • POU Filter Cartridges
  • Cappers Distribution Strategy
    For sales people 
  • PFAS Removal 
    Domestic applications
• INDUSTRIAL 
  • ​New Pallas Alfa RO & Budget RO 
  • Eco-Vision standard range
    UF, HP softeners and safe IBC​
  • How to sell Herco RO
  • Evolve Series
    Sales training
• DOMESTIC/INDUSTRIAL 
  • Inspirational UV cases by UVO3
  • Clack & WaterRight
    Upsell from standard to exclusive
  • Sell borehole treatment
    A Kennet success story 

Marketing Sessions - Thursday noon
Pick 1 out of 2

• Marketing for Marketers
• Marketing for Sales

General Session - Thursday Afternoon

• Environmental, Social, and Governance (ESG)
• Product Platform
• Waterloop - A Venture Capital 
• Kick off Aquatech  

​Sales Experience & Intelligence - Thursday Afternoon
Pick 1 out of 2 - Domestic our Industrial

• ​Present your success case & inspire your colleagues  
  Tour de table - Q&A
• Sales Success Story 
  ​We zoom in on a domestic or industrial case

Mini-exhibition + supplier presentations - Friday morning 
​Pick 6 out of 9

• Sita 
• Elfi Filters
  Industrial self-cleaning filters
• Dryden Aqua
  New calculator - AFM vs sand 
• WaterRight - AO Smith
  Company overview - Product Updates
• Seko
  Dosing Pumps 
• LG Membranes
  Generate new business 
• Pentair
  New industrial power heads
• Runxin
  Product range 
• Watts
  Filter media 

SUMMARY

Where? Ostend, Belgium
Who? Internal Marketing Specialists & Sales People
When?

• 14/06: Optional - PWG Academy
• 14/06: Kick-off Wednesday at 17:00 in Upstairs Hotel, Ostend
• 15/06: Sessions in Diaz Arena Ostend from 8:00-18:00
• 16/06: Sessions in Diaz Arena Ostend from 8:00-13:30 ​
• 16/06: Optional - Visit Hydraloop set-up Imperial Hotel Ostend

Discover the hotel

LOCATION - Diaz Arena Ostend